According to experts , YouTube may become part of Google’s multimedia empire, a platform where consumers can access movies, books, magazines and other digital content on television. “YouTube is about to change a lot in the next few years,” says Ryan Lawler, a specialist at NewTeeVee.com video resource.
Live Broadcasts
In 2011 , the beta version of YouTube has the ability to create live streams. Subsequently, this feature came out of beta testing and became a complete part of the service. Broadcasts can be deleted or stored on a channel. As the live broadcast continues, viewers have the opportunity to speak to each other in a special chat.
Unique Genres
Poop YouTube
YouTube Poop (YTP) – Video collages that started appearing on YouTube video hosting , the main purpose of which is to make something completely different in the original videos – homemade funny tube, in the funniest and most ridiculous way. Often they have a psychedelic or absurd effect. RYTP (Russian YouTube Poop) has become popular for Russian-language video collages of this type .
Let’splay
Let’splay – demonstration of video game gameplay with presenter comments. There is an additional feature in video description of this genre – specify video game. Also, a special service, YouTube Gaming, has been created to collect videos of the let’splay genre, in which videos are grouped by games.
Lifehack
Lifehack (life hacking, verbatim translation – “hacking life”) – videos with a collection of different ways that help in everyday life.
Challenge
Challenge is one of the popular video genres on YouTube. Video creators perform tasks, often meaningless, to increase views. For example, the Ice Bucket Challenge is to pour yourself cold water and pass the baton on.